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How to Build a Billion Dollar App

How to Build a Billion Dollar App

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS

‘A must read for anyone who wants to start a mobile app business’ Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)

‘A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app’ Michael Acton Smith, Founder and CEO, Mind Candy

Apps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.

In How to Build a Billion Dollar App, serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.

Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).

If you’ve ever dreamed of quitting your nine to five job to launch your own company, you’re a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.
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Genre: Economics, Finance, Business & Management

On Sale: 6th April 2017

Price: £14.99

ISBN-13: 9780349401379

Reviews

I loved this book. It provides an entertaining and rigorous yet very practical guide to success in the brave new world of mobile technology. I will never look at apps the same way again
Bill Aulet, Managing Director of the Martin Trust Center for MIT Entrepreneurship and author of Disciplined Entrepreneurship: 24 Steps to a Successful Startup
George Berkowski knows from the front line how to build fast-scaling digital businesses. Don't start one of your own without taking his advice
David Rowan, Editor, Wired magazine
A practical guide on how to start your mobile app company. A must read for anyone who wants to start a mobile app business
Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga)
George has combined his own experience at Hailo with a thoughtful study of the iconic mobile companies of this era to provide a helpful guide to entrepreneurs and investors trying to understand the emerging mobile economy
Adam Valkin, General Partner at General Catalyst Partners
The first book to take a detailed, insightful behind-the-scenes look at the mobile app world. A must read for anyone who wants to know what it takes to build an app into a successful business
Hugo Barra, VP, Xiaomi (and former VP Android Product Management, Google)
A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to build the next must-have app
Michael Acton Smith, Founder and CEO, Mind Candy