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The Work Smarter Guide to Presenting

ebook / ISBN-13: 9781472148827

Price: £14.99

ON SALE: 13th June 2024

Genre: Economics, Finance, Business & Management

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Fact: most people would rather die than present in public. According to the National Institute of Mental Health, 75% of people rank fear of speaking in public as their number-one fear. In second place: death.

For many people, presenting arouses fear of failure, of forgetting their content, of appearing nervous, of being ignored or judged by their audience, of encountering the unexpected, of technology, of going on too long or drying up. And too many presentations are lifeless, pointless and go on far too long.

Yet the ability to stand up and give a presentation, a speech, a lesson or a toast in a way that captures your audience’s attention and actually makes them think, feel or do something as a result is one of the most effective ways to stand out at work and in life.

This book is a shortcut to making you shine on stage when you are under the spotlight or presenting on screen. It is a supremely practical guide to giving presentations that will take away the fear factor by providing the tips, techniques and tools to create and deliver presentations you’ll enjoy giving and your audience will want to hear. Think of it as a friendly and experienced coach who can help you focus on the things that really make the difference in presenting so you can project the real you to the world in a way that feels comfortable and smart.

The Work Smarter series:
Our books provide shortcuts, tips and life-hacks for the development of essential business skills. The books bring together accomplished industry experts who have learned their trades at the coalface. They teach the skills ambitious businesspeople need in order to tip the playing field in their favour. It is the pirate equivalent of business advice; the antidote to conventional wisdom; ‘smarter’ practice over ‘best practice’.


An essential guide for anyone who wants to raise their game and give better, more engaging presentations. Louisa provides a wealth of practical tips and, coupled with her professional yet entertaining style, makes this an indispensable read for anyone serious about giving their best presentations
James Hughes, Senior Director, CBRE
Invaluable guidance delivered with humour and honesty that will help even the most nervous of presenters nail it
Lorna Hughes, Managing Director, Harvard
Louisa's advice is incisive, useful and, importantly, fun. This guide is an invaluable resource for anyone that wants to make a lasting impact on their audience. If you can't have Louisa coaching you, this book is the next best thing
George Biggs, Chief Sales and Marketing Officer, McLaren Automotive Ltd