The power of selection in a world of excess
By Michael Bhaskar
In this timely book, Michael Bhaskar unravels the art of selection as one of the most relevant techniques for businesses and individuals in a world increasingly overwhelmed by information.
'A terrific and important book . . . it's a great, fresh take on how the 21st century is transforming the way we select everything from food to music' David Bodanis, author of E=MC2
In the past two years humanity has produced more data than the rest of human history combined. We carry a library of data in our pockets, accessible at any second. We have more information and more goods at our disposal than we know what to do with. There is no longer any competitive advantage in creating more information. Today, value lies in curation: selecting, finding and cutting down to show what really matters.
Curation reveals how a little-used word from the world of museums became a crucial and at times controversial strategy for the twenty-first century. Today's most successful companies - Apple, Netflix, Amazon - have used curation to power their growth, by offering customers more tailored and appropriate choices.
Curation answers the question of how we can live and prosper in an age of information overload. In the context of excess, it is not only a sound business strategy, but a way to make sense of the world.
Michael Bhaskar is a writer, researcher and digital publisher. He is Co-Founder of Canelo, a new publishing company.
Michael has written and talked extensively about the future of media, the creative industries and the economics of technology for newspapers, magazines and blogs. He has been featured in and written for The Guardian, the Financial Times, Wired and the Daily Telegraph, and on BBC 2, BBC Radio 4, NPR and Bloomberg TV amongst others.
Michael has a degree in English Literature from the University of Oxford where he won the University Gibbs Prize. He has been a British Council Young Creative Entrepreneur and a Frankfurt Book Fair Fellow. He is also author of The Content Machine and co-editor of the forthcoming Oxford Handbook of Publishing. He can be found on Twitter @michaelbhaskar.
- Other details
- Publication date:
02 Jun 2016
- Page count:
A fascinating account ... and also a useful guide — Andy Miller, Spectator
Full of illuminating detail, Bhaskar's writing eloquently confronts problems of excess — New Statesman, New Statesman