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Owner's Guide to a Small Business Website

Owner's Guide to a Small Business Website

Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know it’s an absolute essential.

This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes

– Content management systems and why you need one
– Effective search engine optimisation
– Ensuring your website works on all browsers and devices
– How to integrate social media into your website
– Complying with legal requirements and general web standards

Also included is a jargon-busting glossary explaining the technical words likely to be encountered when talking to designers, plus useful references and links.
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Genre: Computing & Information Technology / Digital Lifestyle / Internet Guides & Online Services

On Sale: 15th May 2014

Price: £9.99

ISBN-13: 9781845285593