Related to: 'Make Elephants Fly'

Robinson

The Festival Organiser's Bible

Judith Spelman
Authors:
Judith Spelman
PublicAffairs

The Right and Wrong Stuff

Carter Cast
Authors:
Carter Cast

Nearly a quarter century ago Carter Cast seemed to have it all together: he had a first-class education, an all-American athletic career, and was a very bright and energetic rising star on the fast track at a Fortune 100 company, PepsiCo. But blissfully unaware of how negative perceptions were shaped, he was stunned when called into his boss's office, and told he was "unpromotable" because he was "obstinate," "resistant," and "insubordinate."Baffled, scared, and embarrassed, that defining moment led to Cast's years-long effort to try to understand why he came so close to going off track, discovering that what he saw as idiosyncratic was actually widespread. His research shows that 98 percent of people have at least one derailment risk factor and that half to two-thirds actually go off the rails. More often than not, people get fired, demoted, or plateau not because they lack the "right stuff," but because they let the "wrong stuff" act out. Derailment often afflicts talented people who are either unaware of a debilitating weakness or an interpersonal blind spot, or are arrogant enough to believe that feedback doesn't apply to them. Cast's experiences and research led to five defining archetypes-Captain Fantastic, the One-Trick Pony, the Solo Flyer, Version 1.0, and the Whirling Dervish-that express traits that cut across gender and every level of seniority and that play out everywhere, from big corporations to small law firms, from education institutions to raw start-ups. He shows how these archetypes fail and succeed, and how to recognize blind spots that can lead to downfall. He provides ways to improve self-understanding--digging into topics like values, needs and motives-and provides the reader with new ways to take charge of his or her career

Center Street

What Successful People Know about Leadership

John C. Maxwell
Authors:
John C. Maxwell

John Maxwell, America's #1 leadership authority, has mastered the art of asking questions, using them to learn and grow, connect with people, challenge himself, improve his team, and develop better ideas. In this compact derivative of Good Leaders Ask Great Questions, he gives detailed answers to the most popular and intriguing questions posed to him by people at all stages of their careers. Whether readers are seasoned leaders or wanting to take their first steps into leadership, this small volume will be a big help in providing applicable advice to improve their professional lives.

Business Plus

It's Your Ship

D. Michael Abrashoff
Authors:
D. Michael Abrashoff
Piatkus

Guerrilla Marketing

Jay Conrad Levinson
Authors:
Jay Conrad Levinson

The book every small-business owner should ownFirst published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace. Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur's marketing bible for the twenty-first century.

Alan Hester

Alan Hester has managed at all levels from team leader to director in a career taking in the public, community and private sectors. In 2002 he formed Alan Hester Associates Limited, delivering practical, interactive workshops for leaders and managers. His passion is about working with delegates to increase their confidence and resilience, helping them to see that the results they achieve are a direct result of their attitude, skills and knowledge. His approach to writing this book is the same, and in it he distils some of the most powerful insights and approaches that make his courses so popular and effective.

Gay Gaddis

GAY GADDIS is CEO and Founder of T3-The Think Tank. Founded in 1989, T3 has more than 200 employees nationwide and creates strategically innovative digital and marketing programs for Fortune 200 clients. T3 is rated as a top innovation agency by a leading market research company. Gay is also the co-owner of the legendary Double Heart Ranch, a 1,000-acre working ranch in the historic Texas Hill Country. An active spokesperson, writer, and artist, Gay is a regular contributor to Forbes, part of Fortune's Most Powerful Women Insider Network and a frequent guest on Bloomberg Television. She has received numerous awards and honors including Fast Company's "Top 25 Women Business Builders", Inc. Magazine's "Top 10 Entrepreneurs of the Year," and C200's Luminary Award for Entrepreneurial Excellence.

Geoff Tibballs

Geoff Tibballs is the author of numerous bestselling humour titles.

George Berkowski

George Berkowski is a serial entrepreneur who has built businesses in manned space flight, online dating, transportation and mobile apps. He is one of the minds behind the internationally successful taxi hailing app Hailo where he led the product team until September 2013. George studied rocket science and economics at the Massachusetts Institute of Technology, and business at the Ecole Superieure de Commerce de Paris. He was Chairman of MIT's Enterprise Forum in the UK and is heavily involved in the UK and US startup scenes. George now divides his time between London and Silicon Valley.

Greg Lockwood

Greg Lockwood is a partner at venture capital firm Piton Capital. He has a Masters of Management degree from the Kellogg Graduate School of Management, and is the co-author of SUPERCONNECT with Richard Koch.

John C. Maxwell

JOHN C. MAXWELL, the #1 New York Times bestselling author, coach, and speaker who has sold more than 26 million books, was identified as the #1 leader in business by the American Management Association® and the world's most influential leadership expert by Business Insider and Inc. magazine in 2014. His organizations--The John Maxwell Company, The John Maxwell Team, EQUIP, and the John Maxwell Leadership Foundation--have trained more than 5 million leaders worldwide. Maxwell speaks to Fortune 500 companies, presidents of nations, and many top world business leader

Judith Spelman

Judith Spelman is a journalist and author who was involved in setting up the Stamford Book Festival and Oundle Festival of Literature. She started the Sherborne Literary Festival and ran it for four years before stepping down to spend time on her writing. She has learnt from experience how to make a festival work and has spoken to numerous festival organisers about the way they run their festivals. In this book she includes a huge selection of their advice on all aspects of festivals.

Julia Pimsleur

Julia Pimsleur is CEO and Founder of Little Pim, the leading program for introducing young children to a second language at home. It sells internationally in nineteen countries, and has won more than twenty-five awards for its proprietary Entertainment Immersion Method®. Pimsleur is dedicated to helping other female entrepreneurs access growth capital-one of the greatest keys to business success. To this end, she has created the "Double Digit Academy" fundraising boot-camp and the online course "Further. Faster. Funded." Pimsleur has blogged about entrepreneurship for Forbes.com since 2012, and she has been a speaker at Stanford University, Yale University, NYU Stern Business School, and the Yale School of Management. A popular TV guest, she has been featured on TODAY, NBC Weekend Today, and Fox News, and her company has been highlighted in Business Week, Wall Street Journal, and The New York Times. She won the 2013 Smart CEO Brava! Award for women entrepreneurs.

Natasha Courtenay-Smith

Natasha Courtenay-Smith is an entrepreneur, digital strategist and business mentor. Her clients include celebrities, business owners, thought leaders, health practitioners, experts, and all round ambitious, talented individuals who want to build their brand online and become better known for what they do. Her first book The Million Dollar Blog was published in 2016.

Richard Koch

Richard Koch is a millionaire entrepreneur who has started or turned round a number of successful companies, including Belgo Restaurants, Filofax, Zoffany Hotels and Betfair. He is also the author of 13 highly acclaimed non-fiction books.

Simon Hartley

Simon Hartley is a top international sport psychology consultant and performance coach. He helps athletes and business people to get their mental game right. For almost twenty years, Simon has worked with gold medallists, world-record holders, top five world-ranked professional athletes and championship-winning teams. He has worked at the highest level of sport, including spells in Premiership football, Premiership rugby union, First Class County Cricket, Super League, professional golf and tennis, as well as with international teams and Team GB Olympians.

Steven Hoffman

Steven Hoffman is the Captain and CEO of Founders Space, where he has educated and trained hundreds of startup founders and corporate executives in the art of innovation. Founders Space works with entrepreneurs, corporate executives, and investors in 22 countries to create innovations that rock the world! It was ranked a Top 10 Incubator in Inc. and the #1 Accelerator for startups coming to Silicon Valley from overseas in Forbes. Always innovating, Hoffman has tried more professions than cats have lives, including serial entrepreneur, venture capitalist, angel investor, mobile studio head, computer engineer, filmmaker, Hollywood TV exec, published author, coder, game designer, manga rewriter, animator and voice actor.

Steven S. Hoffman

Steven Hoffman is the Captain and CEO of Founders Space, where he has educated and trained hundreds of startup founders and corporate executives in the art of innovation. Founders Space works with entrepreneurs, corporate executives, and investors in 22 countries to create innovations that rock the world! It was ranked a Top 10 Incubator in Inc. and the #1 Accelerator for startups coming to Silicon Valley from overseas in Forbes. Always innovating, Hoffman has tried more professions than cats have lives, including serial entrepreneur, venture capitalist, angel investor, mobile studio head, computer engineer, filmmaker, Hollywood TV exec, published author, coder, game designer, manga rewriter, animator and voice actor.

Tim Harford

Tim Harford is a senior columnist for the Financial Times and the presenter of Radio 4's More or Less. He was the winner of the Bastiat Prize for economic journalism in 2006, and More or Less was commended for excellence in journalism by the Royal Statistical Society in 2010, 2011 and 2012. Harford lives in Oxford with his wife and three children, and is a visiting fellow at Nuffield College, Oxford. His other books include The Undercover Economist, The Logic of Life and Adapt.

Tony Crabbe

Tony Crabbe is a business psychologist who works with multinational companies around the world to help them think, feel and do things better. He has worked with companies including Microsoft, News Corporation, Disney, HSBC and the World Bank. He is also a research fellow in the field of organisational psychology at Birkbeck College, University of London.