By Alex Daly
In the past year, crowdfunding platforms helped generate a staggering $34 billion dollars in funding. But the harsh reality is that the majority of crowdfunding campaigns fail-only 40% meet their goals. And failing means failing hard. If you fall short of your goal by the deadline, not only won't you see any of the money you've worked so hard to raise, but you might actually tarnish your shiny idea.Alex Daly is a hugely successful crowdfunding expert who has run some of Kickstarter's biggest campaigns, from TLC's new album to Neil Young's music player to Joan Didion's documentary "We Tell Ourselves Stories in Order to Live." In this book, she shows you how to: * Build a deep fan base prior to launch * Understand the psychology of why people give and create the right narrative around your project * Find the right platform on which to raise funds * Deal with unfulfilled promises and angry backers * Create intimacy and promote shareability of your project * Best use influence and exclusivity to get funded.Woven throughout is Alex's own entrepreneurial story-the unconventional career path she took to ultimately start her business, Vann Alexandra, thanks to crowdfunding. And she will take readers deep into her most successful campaigns, showing them how she helped them get funded. As someone who's spent lots of time in the trenches, she has learned the hard way how to communicate and connect with people on the Internet-and offers tangible tools to run your own crowdfunding campaigns. Above all, this is a book about how to fully connect with the crowd, get people to pay attention, and inspire them to act.
Coaching Skills for Leaders in the Workplace, Revised Edition
By Jackie Arnold
This book will give you the knowledge and skills to understand the differences between coaching, supervision & mentoring. It will demonstrate how effective coaching programmes can enhance behaviours and retain key staff. How it can reduce recruitment costs, promote well-being and give a robust return on investment. It offers leaders and managers proven behaviours, coaching and supervision models and techniques that can be adapted for any environment. It supports the requirements for the ILM and CMI Coaching and Mentoring in Management Qualifications at levels 5 and 7. The book includes:Comparison of effective leadership styles and application, establishing the right conditions and climate for coaching, overcoming the barriers to coaching and /or supervision, enhancing communication and workplace understanding and presenting a clear business case for coaching & supervision.
Ctrl Alt Delete
By Mitch Joel
The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothing changes this reality: we are in a moment of business purgatory.So, what are you going to do about it?Mitch Joel, one of the world's leading experts in new media, warns that the time has come to CTRL ALT DELETE. To reboot and to start re-building your business model. If you don't, Joel warns, not only will your company begin to slide backwards, but you may find yourself unemployable within five years.That's a very strong warning, but in his new book, CTRL ALT DELETE, Joel explains the convergence of five key movements that have changed business forever. The movements have already taken place, but few businesses have acted on them. He outlines what you need to know to adapt right now. He also points to the seven triggers that will help you take advantage of these game-changing factors to keep you employable as this new world of business unfolds.Along the way, Joel introduces his novel concept of "squiggle" which explains how you can learn to adapt your personal approach to your career, as new technology becomes the norm.In short, this is not a book about "change management" but rather a book about "changing both you AND your business model."
By Manley Hopkinson
Forcing compliance is easy. Anyone can 'make' another do a task or a job. It will get done, but when, and to what standard? High performance and, more importantly, sustained high performance can only come from engagement with and commitment to the job in hand. This book will introduce you to the art of compassionate leadership - the art of getting the best for and out of people through the fulfilment of self-worth. It will show leaders how to give their teams a real sense of purpose and direction in order to motivate and inspire them to perform at a high level. To illustrate his message, author Manley Hopkinson draws on his background as a board member of companies including ATLAS Consortium and Hewlett Packard Defence UK, his career as an inspirational speaker and his adventure experiences as skipper in the BT Global Challenge (a round the world yacht race) and The Polar Race (an expedition style race to the Magnetic North Pole).
The Crash of 2016: The Plot to Destroy America--and What We Can Do to Stop It
By Thom Hartmann
The United States is more vulnerable today than ever before - including during the Great Depression and the Civil War - because the pillars of democracy that once supported a booming middle class have been corrupted, and without them, America teeters on the verge of the next Great Crash.The United States is in the midst of an economic implosion that could make the Great Depression look like child's play. In THE CRASH OF 2016, Thom Hartmann argues that the facade of our once-great United States will soon disintegrate to reveal the rotting core where corporate and billionaire power and greed have replaced democratic infrastructure and governance. Our once-enlightened political and economic systems have been manipulated to ensure the success of only a fraction of the population at the expense of the rest of us.The result is a 'for the rich, by the rich' scheme leading to policies that only benefit the highest bidders. Hartmann outlines the destructive forces - planted by Lewis Powell in 1971 and come to fruition with the 'Reagan Revolution' - that have looted our nation over the past decade, and how their actions fit into a cycle of American history that lets such forces rise to power every four generations.However, a backlash is now palpable against the 'economic royalists' - a term coined by FDR to describe those hoarding power and wealth - including the banksters, oligarchs, and politicians who have plunged our nation into economic chaos and social instability.Although we are in the midst of what could become the most catastrophic economic crash in American History, a way forward is emerging, just as it did in the previous great crashes of the 1760s, 1856, and 1929. The choices we make now will redefine American culture. Before us stands a genuine opportunity to embrace the moral motive over the profit motive-and to rebuild the American economic model that once yielded great success.Thoroughly researched and passionately argued, THE CRASH OF 2016 is not just a roadmap to redemption in post-Crash America, but a critical wake-up call, challenging us to act. Only if the right reforms are enacted and the moral choices are made, can we avert disaster and make our nation whole again.
By Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, Al Switzler
So often we want to make big changes in our lives, but lack the resolve to see them through. It seems we just can't summon the necessary willpower to take on these huge challenges - saving money, quitting smoking, increasing productivity, getting a promotion or pay rise, or losing weight. But here's the secret: willpower is not the answer. With a clearer understanding of the real forces that shape our actions, we can make better decisions, change our outlook, and rid ourselves of bad habits.CHANGE ANYTHING, reveals the Six Sources of Influence that affect our daily decisions and explains how you can make them work in your favour, helping you to achieve your goals. By learning how they apply to your life, you can put these subtle but strong forces to use in a positive way that brings real results. Based upon the latest psychological and medical research, this book details a variety of real world examples that will empower you to re-examine the way you go about your business and your life and will provide you with the tools to CHANGE ANYTHING.
The Chaos Imperative
By Ori Brafman, Judah Pollack
Following the booming popularity of titles such as Switch and Made to Stick, Ori Brafman reveals how organizations can drive growth and profits by allowing contained chaos and disruption the space to flourish, generating new ideas that trigger innovation.In The Chaos Imperative, Brafman shows how even the best and most efficient organizations, from Fortune 500 companies to today's US Army, benefit from allowing a little unstructured space and disruption into their planning and decision-making.Brafman's approach is a groundbreaking new way of managing company policy and making astute, inventive choices, and can be applied to any type of organization, be they small or infinitely powerful. In our economy's current state of flux, it is crucial that we take risks, think organically and allow a little freedom for improvement to take place, and The Chaos Imperative shows us how to do this with vigour, and in an accessible, practical manner.
Complete Guide to Property Investment in France
By Gerry FitzGerald
For the property investor France has it all - a uniquely stable housing market, a vast long-term rental market and 70-80 million tourists a year looking for short term accommodation.But that is not all. Property prices and mortgage interest rates are much lower in France and UK Capital Gains tax on holiday lettings in France can be as low as 10%!Whether the aim is to buy a second home or build a property portfolio abroad, France has to be the number one choice.The product of 12 years experience in buying, managing and letting properties in France, this guide leaves nothing to chance. It covers:. Hotspot locations and property prices. Setting up and running a holiday letting business. Investing for profit in the long-term rental sector. Raising the finance to buy. Finding the property. The buying process from offer to completion. Buying off-plan and leaseback. Buying an apartment. Taxation - French and UK
By Sian Beilock
In the tradition of Steven Pinker's How the Mind Works, popular psychologist Sian Beilock, an expert on performance and brain science, reveals the astonishing new science of why we choke under pressure. She explains what happens in the body and mind when everything clicks and the perfect golf swing, tricky mathematical problem, or high-pressure business pitch suddenly become easy.With surprising insights on every page, Beilock examines how: attention and working memory guide human performance; how experience and practice, innate factors, and brain development interact to create our abilities;how these interconnected elements react to stress - explaining counterintuitive realities, like why the cleverest students do worst on standardized tests; why we may learn foreign languages best when we're not paying attention; why early childhood athletic training can backfire; and how our emotions can make us both smarter and dumber.the mind and body are in even closer communication than was ever thought - and breaks new ground on top of 30 years of integrative health investigations.
By Peter Marshall
This book is suitable for those preparing for the examinations of ICB, AAT, IAB, OCR, AQA and all other courses in computerised accounting. Learning computerised book-keeping skills is very different from manual accounting. It can seem more like learning computer studies than book-keeping, and it is often difficult to connect it with what may have been previously learned in manual book-keeping. In this book Dr Marshall resolves this problem with the same skill and insight that made his book on manual book-keeping, Mastering Book-keeping, so useful to readers over the years. Deliberately constructing a clear and continuous bridge between the methods so that the student never loses sight of the double entry concept, he presents the material in a way that makes computerised book-keeping clear and easy to understand.
Changing To Win
By Giles Long
In CHANGING TO WIN, Giles Long MBE, eight times Paralympic Gold medal winner, world record breaker, and cancer survivor, shares his revolutionary model for success. His innovative CHIMO cycle method, based on the principles he has followed throughout his life, reveals how a careful balance of motivation and inspiration can lead to extraordinary changes in performance and accomplishments, both on an individual and team level. Illustrated by the author's own incredible tale of courage, perseverance, and Paralympic glory, and drawing on his experience as a successful motivational speaker, CHANGING TO WIN provides a template for achievement in life and in the workplace.
By Tim Bouquet, Byron Ousey
When the world's two largest steel producers went head to head in a bitter struggle for market domination, an epic corporate battle ensued that sent shockwaves through the political corridors of Europe, overheated the world's financial markets and transformed the steel industry. Billions of dollars were at stake.At the heart of the battle were two men: Guy Dollé, Chairman and CEO of Luxembourg-based Arcelor, the world's largest steel producer by turnover and Lakshmi Mittal, a self-made Indian industrialist and the richest man in Great Britain. Only one could prevail . . .
The Childminder's Companion
By Allison Lee
Allison Lee has written this book as a companion to her first book, "Starting Your Own Childminding Business". It will provide an essential guide for all child care practitioners working in a home-based setting.Contents: 1. Keeping parents happy; 2. Keeping children happy; 3. Safety in the childcare setting; 4. Factors influencing children's behaviour; 5. Unwanted behaviour; 6. Encouraging positive behaviour; 7. Child development; 8. Suitable activities for children; 9. Observations and assessments; List of useful addresses; Further reading; Index.
By Joel Bakan
New Edition What would the world be like if its ruling elite was insane? The most powerful class of institution on earth, the corporation, is by any reasonable measure hopelessly and unavoidably demented. The corporation lies, steals and kills without remorse and without hesitation when it serves the interests of its shareholders to do so. It obeys the law only when the costs of crime exceed the profits. Corporate social responsibility is impossible except insofar as it is insincere. At once a diagnosis and a course of treatment, The Corporation is essential reading for those who want to understand the nature of the modern business system. It is a sober and careful attempt to describe the world as it is, rather than as corporate public relations departments would have us believe it to be. It reveals a world more exotic and more terrifying than any of us could have imagined. And although a billion dollar industry is trying to convince you otherwise, the corporations that surround us are not our friends. Charming and plausible though they are, they can only ever see us as resources to be used. This is the real world, not science fiction, and it really is us or them.