The Secret Language Of Color
By Arielle Eckstut, Joann Eckstut
In this beautiful and thorough investigation, The Secret Language of Color celebrates and illuminates the countless ways in which color colors our world.Why is the sky blue, the grass green, a rose red? Most of us have no idea how to answer these questions, nor are we aware that color pervades nearly all aspects of life, from the subatomic realm and the natural world to human culture and psychology.Organized into chapters that begin with a fascinating explanation of the physics and chemistry of color, The Secret Language of Color travels from outer space to Earth, from plants to animals to humans. In these chapters we learn about how and why we see color, the nature of rainbows, animals with color vision far superior and far inferior to our own, how our language influences the colors we see, and much more. Between these chapters, authors Joann Eckstut and Ariele Eckstut turn their attention to the individual hues of the visible spectrum?red, orange, yellow, green, blue, and violet?presenting each in fascinating, in-depth detail.Including hundreds of stunning photographs and dozens of informative, often entertaining graphics, every page is a breathtaking demonstration of color and its role in the world around us. Whether? you see red, are a shrinking violet, or talk a blue streak, this is the perfect book for anyone interested in the history, science, culture, and beatuty of color in the natural and man-made world.
The Science Writers' Handbook
By Michelle Nijhuis, Thomas Hayden, Writers of SciLance
Popular science writing has exploded in the past decade, both in print and online. Who better to guide writers striving to succeed in the profession than a group of award-winning independent journalists with a combined total of 225 years of experience? From Thomas Hayden's chapter on the perfect pitch to Emma Maris's advice on book proposals to Mark Schrope's essential information on contracts, the members of SciLance give writers of all experience levels the practical information they need to succeed, as either a staffer or a freelancer. Going beyond craft, The Science Writer's Handbook also tackles issues such as creating productive office space, balancing work and family, and finding lasting career satisfaction. It is the ultimate guide for anyone looking to prosper as a science writer in the new era of publishing.
By Martin Palmer
SACRED LAND will enable you to discover the hidden secrets and meaning of the landscape around you, town or country, modern or old, wherever you live in Britain. There has been a dramatic growth in interest in our own history, buildings, landscape, sacred places, beliefs and culture over the last few years and this book will equip you with the tools to unlock the meaning, stories and history that are literally embedded in our landscape. It takes us from street names to churches; from hill forts to burial mounds; from the way a road bends to the shapes of fields in order to understand better the land that lies beneath our feet. In the literal shape of our countryside can be detected the eddies of time, politics, belief, warfare, passion and the durability of the human existence.SACRED LAND is a fascinating, accessible read and the perfect reference guide to have in your home or in your car. It will be of interest to everyone who loves history, sacred places and sacred history, and those who like to explore their ancestry and roots.
Self-Harming Parrots And Exploding Toads
By Francesca Gould, David Haviland
SELF-HARMING PARROTS AND EXPLODING TOADS is a marvellous compendium of the world's most unpleasant creatures and animal facts. Entries cover everything from the disgusting to the informative, including::* Are cows' farts a major cause of climate change?* What happens at a dung beetle wedding?* Why do vultures defecate on themselves? * What's the best way to fight a crocodile?SELF-HARMING PARROTS AND EXPLODING TOADS is the third book in an extremely successful series of gross trivia books, and will make an ideal gift at any time of year.
The Step-Parents' Parachute
By Flora McEvedy
In a society where 1 in 4 marriages now end in divorce, the traditional model of the nuclear family unit has radically changed. A startling 1 in 10 families in the UK (the statistics are double this in the US) grow up as part of a step family. Yet this phenomenon is still hopelessly unchartered territory, where the image of the wicked step-mother still presides.Flora McEvedy could find nothing to help her when she became a step-mother at the age of 28 and the unique passion and energy of this book stems from her experiences. The Step-parents' Parachute will endow the reader with a body of instantly accumulated knowledge. Neatly organised, easy to use, practical and positive, this inspirational book will offer a path through a subject riven with negative assumptions and enable the transformation of the step-family into a happy, rewarding and stable family home.
The Selfish Pig's Guide To Caring
By Hugh Marriott
Six million people in the UK, often unnoticed by the rest of us, provide unpaid care for disabled or elderly relatives, friends or neighbours. Their job is long, lonely and hard, yet there is limited support and no formal training. As a result, carers suffer frequent damage to physical and mental health.Oddly, though carers by definition are anything but selfish pigs, they are liable to feelings of guilt, probably brought on by fatigue and isolation. So Hugh Marriott has written this book for them - and also for the rest of us who don't know what being a carer is all about. His aim is bring into the open everything he wishes he'd been told when he first became a carer. And he does. The book airs such topics as sex, thoughts of murder, and dealing with the responses of friends and officials who fail to understand.This is a must-read for anyone involved with caring.
The Savvy Author's Guide To Book Publicity
By Lissa Warren
Here is an essential reference for writers,from the self-published to those published by major houses,written by a leading book publicist who pitches books to media every day of her working life. Tapping into her years publicizing such authors as pediatrician Dr. T. Berry Brazelton, poet Mary Oliver, and economist John Kenneth Galbraith, Da Capo Press Senior Director of Publicity Lissa Warren covers book promotion with a publicist, without a publicist, and when a publicist isn't getting results. Each chapter details what happens to a book once it's off press, and how authors can be helpful in the promotion process,or even spearhead it if need be,to get the coverage they deserve. Warren's advice is buttressed by her stories of authors,the enterprising, the shy, the well-prepared, and the novice,relating tours gone awry, best-sellers made and nearly made, and great and not-so-great author/publicist collaboration. The Savvy Author's Guide to Book Publicity covers everything from how to write press material, targeting the right shows and publications, following up effectively with the media, and hiring people who can help ensure that every bookseller and consumer has a chance to hear an author's message loud and clear.